Welcome to Agapelove Consultancy! We are an online music business consulting agency based in South Africa, dedicated to empowering independent artists, music practitioners and businesses in the global music industry. Founded by Thando Mkize, who brings many years of industry experience, expertise, and knowledge, we specialize in providing tailored consulting and advisory services that address the unique challenges of the music world.
At Agapelove Consultancy, our mission is to deliver innovative, relevant, and high-quality solutions that help independent artists, music practitioners, and businesses navigate the complexities of music law, contracts, copyright administration, and licensing. We understand the intricacies of the music industry and are committed to helping our clients maximize their creative and financial potential. We also help businesses achieve the necessary compliance for the public use of music as required by law.
Whether you need expert music business advice, advice on contract review, support with copyright management, or guidance in licensing, Agapelove Consultancy is here to provide the expertise and support you need to thrive in the ever-evolving music landscape. Let us help you turn your passion for music into a successful and sustainable career.
Thando Mkize is a visionary leader and a trailblazer in the music industry. In 2017, while immersed in his studies at the Academy of Sound Engineering, Thando identified a critical gap in the industry—the lack of administrative and legal support for the rapidly growing community of independent artists. This realization ignited his passion and set the course for his next career move.
Leveraging the in-depth knowledge he gained from a course in Music Business Law, Contracts, and Copyrights, and many years of industry experience, Thando founded Agapelove Consultancy. His mission is to establish an agency that not only addresses these needs but also offers innovative, tailor-made consultancy services for artists, industry practitioners, and businesses.
With a wealth of expertise and experience from roles such as Copyright Administrator at Sheer Publishing Africa and Licensing Administrator at CAPASSO, Thando’s journey as a music business consultant has been transformative. Today, Agapelove Consultancy stands as a testament to his commitment to empowering the next generation of music professionals.
He has authored: MONETIZING YOUR MUSIC COPYRIGHTS AND BEYOND - A Guide For Independent Artists, Songwriters, and Music Entrepreneurs
By Agapelove Consultancy © 2024